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Cookies Notice

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information.

Those cookies are set by us and called first-party cookies.

We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts.

More specifically, we may use cookies and other tracking technologies for the following purposes:

Cookie List

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Google Analytics

Cookies: _ga, _gid, _gat

Cookies used: Third party

Purpose: Analyse the use of our website to improve functionality and user experience. Google Analytics collects information anonymously. It reports website trends without identifying individual visitors.

Expiry (default): _ga (2 years), _gid (24 hours), _gat (1 minute)

 

Mixpanel

Cookies: mp_{identifier}_mixpanel

Cookies used: Third Party

Purpose: Analyse the use of our website to improve functionality and user experience. Mixpanel stores information about pages you visit, how long you are on the site, how you got here, and what you click on.

Expiry (default): 1 year

Functional Cookies

These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Cookie Subgroup: www.bethebusiness.com
Cookie: referrer
Cookies used: First Party

Cookie Subgroup: bethebusiness.com
Cookie: tld, ajs_anonymous_id, ajs%3Acookies, ajs%3Atest
Cookies used: First Party

Cookie Subgroup: vimeo.com
Cookie: vuid
Cookies used: Third Party

Cookie Subgroup: surveymonkey.com
Cookie: ep203, CX_262529729, ep202, ep201
Cookies used: Third Party

Targeting Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Facebook Pixel

Cookie: _fbp

Cookie used: Third party

Purpose: Measure the effectiveness of our advertising on Facebook. The information gathered allows us to ensure that our ads are seen by the right people and to track conversions.

Expiry (default): 3 months

Other cookies

Although this Cookies Notice refers to the general term “cookie”, which is the main method used by this website to store information, the browser’s local storage space is also used for the same purpose and we may use other tracking technologies through this website such as web beacons. As a result, the information included in this Cookie Notice is likewise applicable to all such tracking technologies that we use.

You can find out more about cookies at www.allaboutcookies.org.

Why do we use cookies?

A well as the reasons outlined above, we use cookies to:

  • let you do things on our website – for example, cookies enable you to log in to secure areas of our website

  • collect anonymous statistics – the information collected by cookies enables us to improve the website through usage figures and patterns. For example, it is really useful to see which pages of the website – and therefore which of our services – are the most popular and how users are interacting with them

  • improve your experience of our website – for example, to prevent you having to re-enter details when you have already done so, or by ensuring that users can find what they are looking for easily

  • measure how cost-effective our advertising is – as a non-profit organisation, we need to watch our advertising spend carefully. Cookies are used to help us see how many people who click our adverts go on to do something further and to help make advertising content more relevant to your interests

Website cookie acceptance

By accepting the use of cookies in the cookies warning box when you visited the website, you have consented to our use of cookies. In particular, you consent to cookies being stored on your computer and/or mobile device (unless rejected or disabled by your browser).

Turning cookies off

Internet browsers normally accept cookies by default. However, most browsers let your turn off either all or third-party cookies. What you are able to do depends on which browser you are using. If you do not accept our use of cookies as set out above, please set your browser to reject cookies. However, please be aware that this may impair or limit your ability to use our website. The option to do this is usually found in the options, settings or preferences menu of your browser or mobile device.

You may also update your cookie preferences for our site by clicking on the “Change Consent Preferences” button at the bottom of the website.

Updating our Cookies Notice

We may update our use of cookies from time to time and consequently we may update this Cookies Notice. We therefore recommend that you check this Cookies Notice regularly.

This Cookies Notice is to be read alongside our Privacy Notice which explains how we use personal information. If you do not accept our use of cookies please disable them following our guidance below.

Questions regarding this statement should be directed to The Productivity Group by sending an email to dpo@bethebusiness.com. Please reference this cookies notice in your subject line.